I came across the HeatAura Heater promotion while on YouTube. The video claims it instantly heats up the room using 90% lesser energy. Curious, I proceeded to place an order off the site (get-heataura.shop). Unfortunately, it turned out to be a fad product.
In this review, I’ll be sharing my experience with this heater and helping you decide if it is worth buying or not.
What is Heataura Heater?
The Heataura Heater is heavily advertised on the internet as an advanced ceramic technology that serves as a quick and budget friendly heating solution. It is marketed as a product that heats up any space in in a matter of minutes with a smart thermostat that lets you adjust the temperature to your liking. It claims to reduce electricity cost by 90% and has a timer which allows it to turn off at whatever time you set. The website get-heataura.shop and heataura.co also claims this product to be ETL certified. It is sold for £63.80 after a 75% discount.
Sharing My Experience using HeatAura Heater
The delivery of my unit was delayed by an extra week, but it finally arrived, and I was excited to try it out.
Heating: Heataura heating was totally nonexistent. After running it at the highest temperature for a couple of hours I did not notice any heat difference in my room. Only upon standing right next to it do you feel any warmth.
Quality: It was advertised as lightweight, but it came looking and feeling like plastic. The finishing looked inferior as if it was mass produced with no attention to details.
Noise: This product isn’t quiet as claimed. I couldn’t sleep with its constant whirling noise and had to turn it off at night which defeated my purpose of buying it in the first place.
Timer: I was able to use the timer for just two times before it entirely stopped working. For a small product this expensive, that shouldn’t have happened.
Durability: After a couple days of using Heataura, it started having a burning smell and I had to discontinue using it immediately. I want a heated home and not a burning one.
Refund policy: Initially they claimed they have a return and refund policy but after purchasing this product and writing several mails to them they finally told me that I would be solely responsible for the cost of shipping this unit back to China. They refused to process any refunds.
What I Wished I Knew Before Buying This Fad Product
After my experience with this product, I decided to carry out a bit of research on the brand and I found a lot of issues that would have dissuaded me from buying it.
False advertisement: The Heataura Heater is a cheap massively produced in China product sold on Alibaba but advertised as a brand-new invention. This product relies heavily on exaggerating its capability in order to manipulate people into buying it. Their advertisement is solely based on false promises which the product cannot live up to.
Deceptive marketing: Marketed as a product that heats up spaces in under ten minutes, but this outrageous claim has been debunked by independent testers.
Generic product images: Images used on the brands website can be found on other websites and e-commerce stores. This shows that the product isn’t originally theirs to begin with. This is a standard switch-and-bait technique.
Aggressive upselling: Despite the initial 75% discount, discounts are still offered on the checkout page. You’re blasted with messages to buy more heaters for even more discounts.
Limited contact information: There is limited to no information about the company behind this product. There is only an email address but no mobile number or live-chat option. No listed physical address or company name.
Suspicious behavior: The heater is not listed available on Amazon or any other prominent e-commerce store.
Reviews: Too many positive reviews on their website but none on amazon or any other website points to the fact that these reviews are fabricated.
Refund policy: Initially they claim they have a return and refund policy but after purchasing this product, they refuse to issue any refunds and tell the customer that the shipping cos of the returning product will be carried by the customer, and this serves as a discouragement as the shipping fee back to China is quite exorbitant.
Limited online presence: The absence of any social media pages is a huge red flag that should be taken seriously. Every reputable brand has social media accounts as a way to foster long lasting relationships with their clients while promoting sales.
False claims of media endorsements: The Heataura Heater has claimed on their website that they’ve been endorsed by prominent media outlets like the NBC, US Today, Fox, CBS news, etc.
What to do if you already got Scammed
Contact your bank: Contact your bank or credit card company immediately to cancel your card. Request for a chargeback on the grounds of fraud and if unsuccessful, consider requesting arbitration from your credit card issuer to recover your funds. It’s essential to reiterate and resubmit evidence to support your claim, as this can improve your chances of getting refunded.
Check credit reports: Request credit reports to check for any accounts opened fraudulently using your information. Consider placing a credit freeze if advised.
File a complaint: Submit reports about the scam to the FTC, BBB [Better Business Bureau], and other consumer protection sites. You should also provide all relevant records.
Reviews: Leave online reviews and also inform your family and friends to stop other people from falling victim to the same scam.
Alternatives
Below is a list of verified heaters you can buy instead of the Heataura Heater:
Lasko 754200 Ceramic Heater
Conclusion
In conclusion, Heataura isn’t an efficient heater. It isn’t equipped with the capacity to heat an entire room. The advertisement, claims or prominent media endorsements are false.
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